I don’t complain when I’m in the wrong. I only complain when I know I’m in the right or if I feel another person was treated badly.
I complain. I’m a squeaky wheel, and I usually get the grease. I complain about the service I’m given and what others are given. I take some time out to write a respectful email to the company or even the CEO if there’s a need to escalate the issue. I’ve complained to two airlines, a couple of medical practices, a coffee shop and a drugstore. My success rate is quite high. I’ve received favourable results and perks on most occasions.
Top 1 reason why you should complain: You might get your way.
Getting your way is the best result you can ever get. Just recently I complained about the inflexibility and unfairness of a famous travel agency. It was a struggle, and I didn’t think I’d win, but after a few exchanges of emails and copying in the CEO, I finally got my way. Oooh! There’s nothing like winning a battle against a giant company.
Top 2 reason why you should complain: You can help a company improve their service.
Companies need to get feedback from customers to improve their service. Being tolerant all the time doesn’t help the company at all. They need to know that they’ve done something wrong and how it’s affected you. Think of it this way — sometimes, you need to tell people that you’re offended by what they’ve done for them to apologise and make it up to you. If you keep mum about it, they’ll think everything’s okay. As they say, ignorance is bliss.
Top 3 reason why you should complain: You can help other people.
When you complain, you may be complaining for the many hundreds of individuals who are in the same unfortunate situation as you but haven’t done anything. Their lack of action may be because they’re too busy, too polite, too lazy or not as assertive as you. Consequently, your win is a win for many people as well.
Top 4 reason why you should complain: You can protect other people who might get hurt.
Think of the future. If it’s happened to you, there’s a huge chance it can happen to someone else in the future. Think of a parasol that nearly hit you because the cafe staff didn’t plant it securely on the ground. If you say something about it, the staff might find a way to fix the problem. If you don’t say something about it, someone might get injured when the next gust of wind comes.
Top 5 reason why you should complain: You can get some perks.
To be honest, I get satisfaction from knowing that someone from a big company listened to me and solved my problem. If they throw in some perks, e.g. discounts, gift cards or some freebies, who am I to complain?
Complaining should not be just seen as an act of insolence that’s done just to cause disruption and hassle customer service people. With the best intentions and if done with courtesy, a complaint can be transformative — not only for the complainant but also for the company and customers as well. So, yes, it’s more than okay to complain.